STENELLA CRUISE
Luxury cruise liner
Stenella Cruises was a brand of a luxury budget cruise liners that was created for a project, for which a logo, business stationery and a brand manual were designed.
During the process, the dolphin was studied in detail and then taking inspiration from its form the visuals for the brand were designed. ‘Stenella’ in fact, is the name of a species of spotted dolphins that are seen comparatively lesser than the rest of its species.
PROCESS
Sketches | Digital Icons
![s1 copy.jpg](https://static.wixstatic.com/media/0a9db7_921276bcbcf04e70aec9fed52dd2b8bf~mv2.jpg/v1/crop/x_0,y_1219,w_4166,h_3734/fill/w_443,h_393,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/s1%20copy.jpg)
- Initial Sketches
![final set of logo's-01.png](https://static.wixstatic.com/media/0a9db7_2ff1712d7cc54f14b782f3a4fcd3a034~mv2.png/v1/fill/w_675,h_478,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/final%20set%20of%20logo's-01.png)
- Digital Icons
FINAL
Identity Design | Brand Manual | Stationery design
![final set of logo's 2-02.png](https://static.wixstatic.com/media/0a9db7_56cb87b3d0d14bf2a2dbf9f41c58ee14~mv2.png/v1/crop/x_0,y_932,w_4962,h_1466/fill/w_612,h_181,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/final%20set%20of%20logo's%202-02.png)
This logo conveyed the elegance, joy and balance that the brand was supposed to have and hence was used as the final logo.
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BRAND MANUAL
![manual.jpg](https://static.wixstatic.com/media/0a9db7_aab86e2cce7c4fdba43cf7a48c40a481~mv2.jpg/v1/fill/w_433,h_325,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/manual.jpg)
![bm 2.jpg](https://static.wixstatic.com/media/0a9db7_5a9198e7485a4c74aa28f0e502564858~mv2.jpg/v1/fill/w_370,h_216,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/bm%202.jpg)
![bm 4.jpg](https://static.wixstatic.com/media/0a9db7_29a5e9249895481099752e5247d58691~mv2.jpg/v1/fill/w_370,h_216,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/bm%204.jpg)
![bm 1.jpg](https://static.wixstatic.com/media/0a9db7_f2d33336aecf43929991ed7a838525fb~mv2.jpg/v1/fill/w_370,h_216,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/bm%201.jpg)
- A few pages of the manual
A number of guidelines such as colour palette, mission and vision of the brand, and the likes were prepared for the brand, which were then compiled in a brand manual.
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STATIONERY DESIGN
![stationary.jpg](https://static.wixstatic.com/media/0a9db7_e490ab8c45c249dd80079cc6ae4c29bd~mv2.jpg/v1/fill/w_542,h_344,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/stationary.jpg)
- Look and feel of the stationery in keeping with the brand colours
Freelance Graphic Designer